ABOUT FIELD DAY TOO MUCH MARKETING HAPPENS IN PIECES.
One team runs the media. Someone else handles the website. Another handles the event. Another sells sponsorships. Field Day was built to bring those pieces closer together.
We are a media company and agency built around audiences. We bring strategy, media, creative, digital, events and sponsorships together around one goal: getting the right people to pay attention and act.
We can lead an engagement or work as an extension of an internal team. Either way, we stay close to the work and the people actually doing it.
ADAM SHAPIRO Co-Founder | Media, Growth + Partnerships
I’ve spent most of my career figuring out how to get people to pay attention, show up and take action.
I started in Stamford at Stamford Peace, building the youth basketball league and handling the sponsorships and marketing around it. I then spent seven years at Hearst Connecticut Media Group working with businesses, venues and organizations across Stamford and Fairfield County. That included Stress Factory Comedy Club, Orchestra Lumos, Curtain Call, Stamford DSSD, Greenwich Together and others, with work centered on audience growth, ticket sales, awareness and making media perform.
Along the way, I opened and operated Bean N Batter, a cafe in Bridgeport. Running my own business made the work more real. Marketing, customer experience, partnerships and revenue all had to work together.
More recently, I led sales and growth strategy at Digital Trends Media Group, working with national and international advertisers on larger media programs and partnerships.
Field Day is where those pieces come together: local relationships, media experience, an operator mindset, live events and sponsorships. I like finding the opportunity, getting the right people involved and staying close enough to the work to make sure it happens.
